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An Empirical Investigation of the Optimal Design of Quantity-based Subscription Plans
We empirically investigate the effects of quantity-based subscription plans on the subscription and usage behaviors of consumers. Our …
Qinxin Chen, Yijun Chen, Tat Chan
SSRN
The Effect of Intellectual Protection Policies on Online Retail Platforms
Intellectual property (IP) protection is an important tool for promoting innovation and quality improvement on online retail platforms, …
Shuo Zhang, Qinxin Chen, Xiang Hui, Meng Liu, Tat Chan, Tianjun Feng, Fuqiang Zhang
'Size Does Matter': Demand and Pricing Implications of Market Potential Assumptions in the MNL Model
Multinomial logit (MNL) is a ubiquitous model in marketing and economics used to explain and predict brand-level demand. While …
Qinxin Chen, P.B. (Seethu) Seetharaman
The Effects of Commission on Drug Sales and Patient Welfare in Pharmacy Stores
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Qinxin Chen, Jingcun Cao, Tat Chan, Dennis Zhang
Channel Promotions on a Digital Platform
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Qinxin Chen, Luyi Huang, Shuo Zhang, Tat Chan